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Christoph Hohmann - Head of Marketing, Volkswagen We

1. Why are you involved as a Berlin Partner? 

The Berlin location is very important for us - just last year we moved into a larger building and will soon have up to 900 employees here. The Berlin Partner Network brings us many advantages, from networking with other partners to interesting discussions with Berlin politicians.

2. The world is changing. How is your world changing? 

The automotive industry is undergoing radical change. Volkswagen We stands for new mobility services (such as our 100% electric car-sharing offer "We Share") and for a mobility platform that everyone can help shape. We are all "We"!

3. What is "typical Berlin" for you? 

I love living in Berlin and appreciate the versatility! This city has so many faces and invites everyone to help shape the future. The cultural, culinary and other offers are unique in Germany. But it is also typical for Berlin that not everything always runs perfectly. But somehow this is also part of the charm of this city!

4. One more question: How do you see the "mobility of the future" in Berlin? 

We have to think mobility very much in terms of the user. This means "convenience" via sensibly networked, intermodal offers. However, the car will continue to play an important role here

 
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