Dr. Anke Skopec, CEO, Berliner Institut für Innovationsforschung GmbH 

1. Describe your company in a tweet. 

The Berlin Institute for Innovation Research (BIFI) explores the success potential of innovations. Through psychological user research, we develop viable business models for disruptive solutions. Since 2010, our strong team has enabled good strategic decisions. #Vorsprung.  

2. Why do you engage as a Berlin-Partner? 

We are the link between the German scientific landscape, established companies, startups, and multipliers. Networking is the key to innovation. The exchange with other leading players inspires us and enables us to shape the future of Berlin together. Innovation arises through collaboration!

3. What topics drive you in your industry? 

Disruptive business models shape the future we want to live in. We actively help shape this because good ideas lead to economic success. This strengthens Germany's competitiveness and allows us to advance great projects that benefit our society. Our openness to various industries leads to an extremely diverse mix of products, target groups, and team constellations. We detect trends very early and respond with measures.

4. What makes Berlin special for you? 

Players from all over Germany look at our Berlin activities with awe: we have everything here to change the world together with great enthusiasm. Here, bold ideas are allowed to be thought of and quickly implemented. Berliners are open and don't dwell on etiquette. The creative and economic potential is enormous.

5. Why is Berlin attractive for your company? 

Our target group is here: innovation managers, startup guys, avant-garde professors, cool investors, and experienced experts. The dynamic mix of creativity, technology, resources, and entrepreneurial spirit makes the city the ideal location for our company, a place where new ideas can emerge and grow.

6. What does Berlin stand for you? 

Berlin is the epicenter of change – here, the future is not predicted but made.

7. How does your company implement sustainability? 

For us, sustainability means more than environmental awareness. With our Prometheus network, we promote sustainable construction, while with GAIA – the FemTech Alliance, we contribute to overcoming the gender data gap. Sustainability means forward-looking solutions with long-term impact: ecological, social, and economic.